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Grow Your Brand. Lorem ipsum dolor sit amet, consectetur adipiscing elit. Get Marketing and Sales Strategy. Get a New Website. Why Uhuru. Careers at Uhuru. Bonus: Download the free day plan to grow your YouTube following fast , a daily workbook of challenges that will help you kickstart your Youtube channel growth and track your success. Get real results after one month. YouTube watchers will increase to YouTube is most popular with users 35 and under, but only slightly.
This is a very different pattern from other social platforms, where use drops off sharply in the older age groups. Source: Statista. This is also in stark contrast to the other social networks, most which require a minimum age of These last two YouTube user statistics combined show that YouTube has deep reach across every age category in the United States. Source: Pew Research Centre. YouTube is the most-used digital video platform in the United States.
Netflix comes in second at A billion hours. Every day. How does that number get so high? The next couple of YouTube usage statistics provide some insight. This includes usage across all devices: mobile, desktop or laptop, and connected TV. Since mobile views are more likely to use the YouTube app. In Q4 , By Q3 , this had shifted to Source: eMarketer. Among millennials, YouTube accounts for two-thirds of the premium online video watched across devices. S small businesses use YouTube.
Viewers who complete TrueView ads—watched to completion or at least 30 seconds—were 23 times more likely to visit or subscribe to a brand channel, watch more by that brand, or share the brand video.
The same brands have an average of 2. Crazy, mind-boggling numbers. If you are simply a YouTube viewer who wanted to know the numbers behind the magic of online video, I hope these statistics have left you suitably impressed. Now get back to the cat videos. If you are a marketer who is trying to decide if online video is a good way to reach your audience, these YouTube stats should demonstrate the amazing reach that can be had on YouTube.
Now get back to making those great videos. Offering up analysis and data on everything from the events of the day to the latest consumer trends. Consumer Research gives you access to deep consumer insights from million online sources and over 1. By Gemma Hall Jul By Sabrina Dorronsoro Jul 1. By Gemma Joyce Jun 3.
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